Group Press Releases
Aegis Further Strengthens Synovate’s Position in the Netherlands with Acquisition of Interview-NSS
30 January 2007
Aegis Group plc (“Aegis”), the media communications and market research group, today announces the acquisition of Interview-NSS. Interview-NSS has gross assets of £5.3m.
Interview-NSS is the Netherlands’ largest independent full-service market research business. Its areas of particular expertise include polling, customer satisfaction and loyalty, media and branding research. Interview-NSS has a number of proprietary tools and products in these segments, including the European Media & Marketing Service (EMS), now established as Europe’s leading media survey and conducted in 20 markets.
Robert Lerwill, CEO of Aegis, said:
“Interview-NSS is a very high quality business, and will be an exceptional fit for Synovate. Its expertise in the Dutch market in polling, loyalty and media research is highly complementary to Synovate’s strength in FMCG; and its quantitative focus will balance Synovate’s greater focus on qualitative. This combination will create opportunities to broaden and strengthen our offer to clients in both businesses.”
For further information contact:
Charlotte Elston
Aegis Group plc
+44 (0) 20 7070 7708
Charles Palmer
Financial Dynamics
+44 (0) 20 7831 3113
